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As we get ready to kiss 2020 goodbye and start to make our lists of new year's resolutions, you may have a brow makeover in your future if you're looking to start the new year in style. Below are the eyebrow trends we expect to see everywhere in 2021. Slick, fluffy brows Taking the feathered brow to new heights, brows that are slicked back and fluffed out are taking over our social media feeds, and we expect this trend to get even more popular in 2021. Get the look with laminated brows. Defined, yet natural brows Gone are the days (thank goodness) of staring into a magnified mirror every day and taking a pair of tweezers to your brows. You can be a little more relaxed in between brow appointments in 2021. Not quite bushy and not quite overly sculpted will be the look people will aim to achieve. Brows that are defined yet natural allow your brow's natural beauty to shine through by simply cleaning up the stray hairs but allowing your most natural eyebrow shape to take over. Microblading replaces the eyebrow pencil A few years ago, eyebrow pencils and pomades like Anastasia of Beverly Hills Dip Brow were all the rage. People will leave their eyebrow pencils and pomades with them in 2020 as we will continue to see people replace them with professionally-done and much longer-lasting micro blading for a sculpted and dramatic yet natural look. Powder brows Another eyebrow trend we think will amplify in 2021 is powder brows. At Wink iBoutique in St. Louis, we offer Nano Powder Brows Services. This new permanent cosmetics technique gives a more mild, powdered shadow effect that closely mimics the appearance of traditional brow makeup, but with a much more natural look. Nano Powder Brows are a wonderful option for people with a lot of eyebrow hair looking for a softer, long-lasting fill. Razor brows We've got Tik Tok to thank for this one where it's become a trend to wax or shave off the tail-end of your eyebrows for a straight brow. This is not one we have gotten requests for but, you never know! If you'd like to find out which eyebrow trend will have you looking your best for the new year, we offer complimentary eyebrow consultations and advise scheduling one prior to booking this service, contact us today to find out more! #powderbrows2021 #newyearnewbrows #winkbrows #microblading

Have you noticed your social media feeds are full of influencers and supermodels sporting slicked-up, shiny brows? Have you tried to brush your brows up to achieve the look, only to have them fall back into place almost immediately? That’s because there is a special process needed to create these high-fashion brows; it’s called lamination. At Wink iBoutique in St. Louis, we are brow lamination experts. What is brow lamination? Brow lamination is a process that smoothes out thinning eyebrow hair and gives it a bit of a vertical lift, leaving you with super-smooth eyebrows. Think of eyebrows with brow gel on them; that’s how laminated brows will always look. How do I know if I’m a good candidate for brow lamination? Eyebrow lamination is excellent for people dealing with gaps in their eyebrow hair, thinning, unruliness, or over-plucking their eyebrows. Brow lamination can also be used as an alternative to microblading. Brow lamination is a great solution for more pronounced brows for just about everybody. The only people we don’t recommend lamination for are people with very sparse eyebrow hair. Brow lamination works with what you’ve got, so you do need to have enough eyebrow hair to be lifted. What are the benefits of brow lamination? Brow lamination allows you to be in and out and achieve the brows you have always wanted in less than 60 minutes. Lamination hides small gaps in the eyebrows while also giving the illusion of significant hair growth. Brow lamination is a noninvasive, temporary, but impactful way to fix your brows without breaking the bank. How does brow lamination work? Wink Brow Lamination starts with a three-step lamination process. It can be applied to even the most stubborn brow hairs and realign the directional hair growth and overall shape of the brows. It will create the look of added volume and fullness by repositioning the brow hairs to fill sparse areas. We include brow tint and shaping to this service. How can I schedule my brow lamination appointment at Wink iBoutique? ONLINE BOOKING is now available at both of our St. Louis locations (Clayton and Town & Country). Using our online booking portal, please read the descriptions of the options and book accordingly. You can also place yourself on the waitlist online. A deposit of 50% will be taken at the time of booking; however, the deposit is fully refundable if changes or cancellations need to be made 24 hours prior to your scheduled time. To learn more, or to book your brow lamination appointment in St. Louis, contact us today.

This was such a fun and amazing opportunity to share a tiny bit of our story! Wink was a dream in the making for over 10 years and it is truly a joy to witness the amazing connections we have made through the art of beauty. Providing careers for our artists and building relationships with our guests is what it's all about! Check out Christina's interview below with The Women's Creative. Huge THANK YOU to Meg @thewomenscreative for filming and your support in women owned small business!

Ahhhh! This is our first ever blog and we are so excited! Sharing tips, tricks, and beauty advice is what we are all about. We invite others in the lash and beauty industry to join and hopefully we can build a community of clients and professionals alike. We would love your feedback and suggestions in topic choices as we delve into this new journey with you. Who are we? Wink iBoutique Lash & Brow Bar offers Lash, Brow & Skin services out of two beautiful locations in St. Louis, Missouri. We have been trail blazing the latest beauty trends in the area and have loved to see how the beauty industry has grown and flourished into what it is today! Being supportive of others in our industry has helped us to build a beautiful following of creative and inspiring people. Our goal is to bring us all together to bounce ideas, debunk myths, and share amazing fashion and beauty advice. After all... we do this all day everyday with our clients and love it! Follow your heart. Beginning this new blog has been something we have wanted to do for some time. Finding the time however was a challenge! We have been very involved in the building of our brand, reputation, advanced training and most importantly, offering amazing services to our guests. Staying ahead of the curve and bringing newly innovative services to our guests has required lots of devotion but, doing so makes our hearts full. We will always continue to bring honest and helpful information to you! #followyourheart Blog topics coming up! Here are a few upcoming blogs. We decided to start of with a bang and release 2 posts: MEGA Volume Lashes Microblading Myths We will be bringing you new Blog posts weekly! Skip the FOMO and make sure to subscribe to get all of the latest updates and info! We will be covering topics from beauty services to latest style and tends. #newblog #beautyblog #lashprofessionalblog #microbladingmyths #megavolumelashes #stlblog #lashandbrowbar #lashcommunity #style #beauty #womensupportingwomen

Over the course of the past 5 years we have been endlessly learning and improving not only our technique but, the quality of every product or instrument used in our Microblading process. From testing over 6 of the top pigment companies to creating our own brand of disposable microblading blades, we have created the best combination and have achieved the results we were searching for. The Microblading industry as a whole is considered newer to the US but, there are advances in the industry every year which is very exciting! After about 10,000+ applications as a company, we have come to understand that are many misconceptions out there regarding this topic. Yes, there is more than one way to cook an egg so, while we may not find conflicting information to work for us, we try to keep an open mind. Top 3 Biggest Myths Microblading is SO painful! Microblading will fix severe unevenness in my brows. Once I get Microblading, I never have to fill them in with makeup. Microblading is SO Painful! The truth: Microblading does not have to be painful. In fact, 95% of our clients claim that it is very tolerable or that they cannot feel it at all. Granted, towards the end of the procedure the area may feel a bit tender, it is not considered painful by our clients. When we consult prior to the procedure many of our clients will express that their main concern is pain. That got us thinking... where is this coming from? There is so much information out there on this topic and often times you have to consider the source. Maybe these people had a technician who was heavy handed, they used too thick of a needle, the client has a resistance to numbing agents or the numbing agent used wasn't strong enough. Either way, because someone had an experience it most certainly does not mean your experience will be the same. Doing loads of research and contacting referrals for an operator or company is imperative. It is your face after all! Microblading will fix severe unevenness in my brows. Yes, Microblading WILL fix unevenness! However, things to consider when deciding that Microblading will solve all of the issues are these main points: 1. How uneven are your brows? Are we talking a tiny bit or is it severe? There are many measurements we take in order to determine the proper placement of your brows. Based on these measurements we can guide you and offer suggestions on ways we can tackle it. 2. Do you have a very dominant brow muscle that moves with every expression thus lifting one eyebrow excessively? These tend to be tougher cases because you have two options- you can get Botox to relax that muscle and get that brow to cooperate or you can fix the imbalance with microblading. This is so case by case and fixing with Microblading is great for those individuals who are happy with an 80% improvement in the placement. The fact is that the muscle will continue to move and the brow will continue to raise if this is the case. 3. If deciding to fix this issue with Microblading, definitely keep in mind that your technician will have to create a brow where one does not exist and that will mean going outside of the hairline quite a bit. That just means that keeping up on the maintenance of the Microblading will be crucial especially through the fading that occurs over the course of a year or 2. Once I get Microblading, I never have to fill them in with makeup. This one we get all of the time! Yes, the goal in doing this procedure is obviously to have fuller brows so that you no longer have to spend extra time trying to create them daily. We have wonderful healed results that end in crisp strokes that fill in the brows beautifully however, if you are a regular makeup wearer who has always filled in your brows, you WILL be inclined to make them more dramatic upon applying full face makeup. The point of Microblading is to create a natural look to the brows... to be undetectable. Now, if replacing makeup is your biggest goal, we always suggest to schedule Blading & Shading. With this combo technique, we are able to create density while still maintaining dimension. Blocky and precisely designed brows may be all the rage right now but, we have seen a new trend on the rise and it's gearing more towards fluffy, full, and natural. Trends change and even though Microblading is considered semi-permanent, there are definitely clients that retain the pigment much longer than 2 years. Just food for thought! #microblading #microbladingstl #microbladingmyths #browtrends #brows #semipermanentbrows #blogger #stlblog

Introducing our newest baby, MEGA VOLUME! We are beyond excited to be able to offer this new and amazing service to the women of St. Louis. Not only do these lashes offer insane fullness but, the longevity is unmatched. Welcome to a whole new caliber of lashes ladies... What sets these lashes apart from the rest? The best thing about having lash extensions is that you no longer need to wear mascara, you can wake up bright eyed and ready to take on the day, and even better...less makeup to have to put on. The issues some women have with traditional styles of lash extensions tend to be the maintenance and not being able to achieve enough fullness even with extensions. These lashes offer a solution to both problems! Because we are able to apply so many wispy fans to your lash line, the extensions appear to shed much less and last longer. Why? They are supporting each other like best friends and the bonding process is better and sturdier. Fills can be scheduled at 3 week intervals which mean less trips to the lash bar. Are looks customized depending on the person? The short end of answer is YES! These lashes are tackled in a much different way than the rest. Being that they are SO full, we advise keeping the length on the shorter side. No need to look like a Vegas Show girl whilst dropping your kid off at school. You can achieve a stunning lash line that won't make every woman stare at you in disbelief. Our MEGA lashes come in lengths ranging from 8mm-12mm and customization is key. We can give the illusion of a more open eye, a swooped out cat eye, or a naturally shaped structure that will compliment all eye shapes. This often times hides the dreaded "hooded eye" offering lift and shadowing from the many luscious fans that are applied. Budget Friendly? Girls, these lashes are the Bentley, not the Chevy. That being said, there are ways you can have Mega's in your life and spend close to the same amount you were spending on tradtional extensions if you factor your time and frequency of visits. A full set runs $350 and yes, while it is an investment for sure, keep in mind that they last longer. Coming in at 3 weeks the fill will run you $175. Per year that is about 17 fills. If you were to invest in 2D lashes for instance, they would cost $120 for a full set and then every two weeks you would have scheduled fills at $65 or possibly need to come in weekly for Quick Fix fills for some extra TLC. That's about 26 fills per year, maybe more if you are rough on them. In the end it equals a $760 difference per year roughly minus 9-10 visits and heartache from sad looking lash extensions. Definitely worth the investment for serious lash connoisseurs! #megavolumelashes #stllashes #volumelashes #lashextensions #winkiboutique #winkstl #lashblog #style #nextlevellashes #russianvolume #stl #beauty #lashandbrowbar